The Platypus Blog & Journal

Follow the Platypus Blog & Journal (PB&J) every week for the most recent business buzz, online branding tips and tools, and the latest antics from our insanely creative Platypus community.

How to Take Good Photos Using Your Smartphone
June 23, 2017  These days, you don’t need an expensive camera to take professional photos or video. Your Smartphone can do it all! Here are some tip...
Why Video Marketing is Still Effective
June 21, 2017  Why Video Marketing is Still Effective From vlogs (video blogs) and how-to’s, to client testimonials and company bios, video has and always will be...
Get Creative and Captivate your Social Media Audience!
June 8, 2017  Attention small business owners! You know how hard it is to manage social pages, let alone keeping your visitors coming back. If you don’t...
ICYMI: A Week’s Round Of Apps
May 9, 2017Every day, hundreds of thousands of apps are developed and downloaded. In fact, the app user interest peaked with  a 15% increase of downloads worldwide...
Get Noticed Online with Platypus as Your Guide!
May 2, 2017  Maintaining an active and relevant online presence is essential in retaining customers, generating new leads and sales, and staying ahead of the competition. With...
Get Back on Track After the Holiday Rut
December 30, 2016Once the Christmas festivities ended, the cocktails gulped and the last of fireworks lit up the sky, the panicky feeling of getting back to work...
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How Giving Incentives During The Holidays Work For Your Marketing Campaign
December 9, 2016Christmas Season, ‘tis the time of the year when business sales skyrocket. However, it is also the toughest season for competition. Attracting potential customers to...
Hyperlocal Social Media Content: Connect with Your Audience at a More Personalized Level
November 29, 2016  Let’s talk about social media, but first, let’s do a brief thought exercise. Think about the past few social events you’ve attended, let’s assume...